Thomas Nelles
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Everything Wine - Eblast

The assignment was to update and redesign the Everything Wine Company's existing e-blast design. Previously, e-blasts were simply used to inform customers of sales, but lacked clarity and visual interest.

The new mockup attempts to: draw interest through scrolling and written descriptions, illustrate a better hierarchy of information/imagery, resolve vagueness or 'loopholes' and establish a focus on company culture.

The new responsive design has the ability to be seen on various sized devices and can express info about upcoming tastings, online reviews or other activities to promote wine education and community.

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